The formula contains beeswax, which is known to give lashes volume with no clumping, smudging or flaking.
The mascara comes in a typical tube. The packaging isn't anything fancy, which isn't something concerns me, anyway. It's the inside that counts, right?
The brush is long and thin, with many bristles. Similar to many that I have used in the past.
To be honest, when I first began applying this mascara, I really wasn't too keen on the brush. I found that because there were so many bristles, I didn't feel that I could really get in there and wiggle between the lashes as I like to do with mascara. I find that this technique helps to coat each and every lash.
I do find that, this aside, I still get thick, longer lashes with 2 coats. And black is right! I just love the depth, perfect for my already dark lashes.
The mascara lasted throughout wear, without any smudging or flaking. Which is wonderful when this time of year my eyes sometimes water, thanks to hayfever.
After 2 applications.
Before and After would have worked better than After and Before, but I'm sure you get the picture, lol.
I am rather happy with this mascara. Thanks to my current stash, I won't be replacing in the near future, but I wouldn't rule it out completely.